Global Coconut Water Market High State Of Affairs, SWOT Analysis, Business Summary & Forecast 2030

 

The coconut water market is driven by the changing preferences of consumers. According to Future Market Insights, evolving consumer tastes will enable growth in the market between 2020 and 2030.

Gone are the days when consumers made a decision on what companies said to them, it’s the time of modern-day smart consumer, those who make decisions based on trust of their consumer peers and no longer on marketing gimmicks. Present day smart consumers are looking for a premium experience in their products, be it presentation or taste, consumers want perfection.

Convenient-innovative- and sustainable packaging, vibrant colours, fortified-enriched ingredients, strong label game, exotic flavours, are expected to attract consumer’s attention.

Coconut water, owing to its health benefits, is gaining traction in the food & beverage industry, leading to the market’s well-positioned growth.

In 2020, H2 the pioneers of coconut water market in Australia decide to take the ‘better for you’ to new heights by launching the range of healthy beverages in the United States. The company is focusing to introduce its other products including H2coco Pure Pink Coconut Water to American consumers. In 2018, Coco-Cola Brazil launched Agua de Coco coconut water –juice blends in 200 ml carton variants of original coconut water, and flavored coconut water in mango, and passion fruit. In 2018, A Thai firm best known for its palm oil products is extending its functional beverage range with coconut water products containing beauty-boosting collagen and fatigue-fighting cordyceps.

Who is winning?

As manufacturers seek to lessen the unpredictability caused by demand uncertainty and surging cost, they are aiming at higher control over the supply chain to aid organizational alertness and improve pace to market. Moreover, by focusing on building an organization that is adequately flexible to prosper in today’s economy, manufactures are correspondingly keeping an eye on the bigger picture. Those operating in beverage industry are improving supply chain efficiencies thereby lowering operational costs to gain greater profits in highly competitive industry.

In 2019, Vita Coco, considered as one of the largest coconut water brands released new beverage line of sparkling coconut water with juice infused and also includes CBD. This new coconut drinks are made available in three flavours i.e. cardamon-lemon, cloved orange and ginger-apple. In 2018, Tropicana Products, Inc., a Bradenton, Fla.-based division of PepsiCo, introduced Tropicana Coco Blends. Tropicana Coco Blends is a juice drink featuring a splash of coconut water, and available in Pineapple with Coconut Water and Peach Passion Fruit with Coconut Water. In 2019, TAJA Coconut, a new innovative coconut water brand announced the launch of its sugar free and non-GMO coconut water. The company patented cold-filtered three-part process extracts for coconut water while keeping all the nutrients intact by avoiding the application of harmful heat, air or additives.

Key Segment

Nature

  • Conventional
  • Organic

Application

  • Food
  • Bakery & Confectionery
  • Breakfast Cereal
  • Dairy Products
  • Sauces and Salads
  • Other Food Products
  • Beverages
  • Alcoholic Beverages
  • Tea & Coffee
  • Other Beverages
  • Cosmetics & Personal Care
  • Skin Care
  • Hair Care
  • Nutraceutical
  • Animal Feed & Pet Food
  • Retail

Flavour

  • Unflavored/Original
  • Flavored

Sales Channel

  • B2B/Direct
  • B2C/Indirect

Global

  • North America
  • Latin America
  • Europe
  • East Asia
  • Southeast Asia and Pacific
  • Middle East and Africa

Coconut Water Market Outlook & Key Findings

  • Future Market Insights (FMI) forecasts positive growth for global coconut water market at a CAGR of 10.5% between 2020 and 2030
  • Consumer preferences are shifting towards natural beverages hence big manufacturers are offering packaged coconut water drinks and beverages to gain traction
  • Over 70% of coconut water accounts for original/ unflavored. Despite availability in various flavors, regular coconut water will remain consumer favorite, accounting for nearly one-fourth of the market,  finds FMI

 

Information Source: https://www.futuremarketinsights.com/reports/coconut-water-market

Comments

Post a Comment

Popular posts from this blog

Feed Phosphate Market- Outlook On Emerging Application, Revolutionary Trends & Potential Growth Strategies 2033

 The  feed phosphate market  is thriving as a worldwide crucial component of animal nutrition. These essential nutrients promote animal health, growth, and productivity. With the global population’s increasing appetite for meat and dairy products, the demand for feed phosphate is rising, especially in the poultry and livestock sectors. In 2023, the global feed phosphate market is valued at approximately US$ 3.61 billion, with projections indicating it will reach US$ 4.84 billion by 2033. This growth trajectory is driven by a consistent compound annual growth rate (CAGR) of 4% from 2023 to 2033. The middle-class population is driving a significant increase in spending due to rising disposable income. Government agencies encouraging livestock development helped promote animal husbandry among the public, particularly the poorer portions, by highlighting the importance of animal nutrition in animal welfare. The industrialization of the meat business, particularly the poultry and hog
Read more

Soy Milk Market Outlook by Key players, Industry Overview and Analysis by 2034

 With lactose intolerance in the general populace hitting an all-time high, plant-based alternatives to milk and milk products are garnering tremendous admiration, pushing the overall  Soy milk market  valuation to a staggering  US$ 6,877.4 million   by   2024 . To respond to this demand, brands in the market are also formulating novel flavors and variants on a regular basis. Vegan dietary preferences among the younger population, especially in countries where eCommerce and brick-and-mortar stores are well-established are also aiding to Soy milk market’s potential to progress at an outstanding  CAGR of 8.70% through 2034 . This market trend is generally observed in countries like India, China, Brazil, South Korea, etc. Unlock Growth Potential in Your Industry - Get Your Sample Report Now!  https://www.futuremarketinsights.com/reports/sample/rep-gb-14836 Referring to the current market scenario, the market valuation is very likely to surpass  US$ 12,860.8 million by 2034 . This su
Read more

Monk Fruit Sugar Market Growth Factors, Applications, Regional Analysis, Key Players And Forecasts By 2033

 As per a recent FMI analysis, the  Global Monk Fruit Sugar Market  is currently valued at  US$ 124.0 million in 2023 . It is likely to reach at a market valuation of  US$ 201.8 million by 2033 , exhibiting a  CAGR of 5.2%  during the forecast period. Health-Conscious Trend: Driving Growth of Monk Fruit Sugar Market Monk fruit sugar, a natural sweetener derived from monk fruit, is gaining significant traction in the global market. As consumers seek healthier alternatives to traditional sugars, the monk fruit sugar market has witnessed remarkable growth. This zero-calorie sweetener offers an appealing choice for health-conscious individuals and those managing diabetes. Its high-intensity sweetness and lack of bitter aftertaste have made it a popular ingredient in various food and beverage products, including desserts, beverages, and snacks. With increasing awareness of its benefits, manufacturers are incorporating monk fruit sugar into their formulations, driving the market’s expans
Read more